We see it time and time again, and no one seems to learn from past mistakes. To all directors out there – LOOK and LISTEN to what is going on!
We have recently been using Jam as an internal platform for communication and social interaction at work. This has only been rolled out to the HR function at the moment, and L&D being aligned to that division has also had access. Needless to say, the Curriculum department has embraced this new platform and is contributing to some good conversations there. Our team were contributing heavily to our Sharepoint platform as well, so we are already a far way down the road compared to some of our HR colleagues. However….
Our directors are behind this. Our HR director is enthusiastic about this. But oh dear…the practical reality is far from exemplary. I am trying to think of a reply to one of our director’s blog posts. This post was a ‘newsletter’ which had already gone out to the division by email. It was if they had suddenly remembered Jam and copied and pasted it over. This must have been about 3000 words. The heart sinks and I never got past the 4th paragraph…
Since then, there has been two replies to this post…but nothing from the author. There has been no feedback from her, or comment on any other posts. I tried to look the other day to see how she is interacting with the division on Jam – what did I find? Nothing. So for all the enthusiasm about everyone else using this platform, our leaders don’t see this as a way forward or in any way important (please – don’t use the ‘busy’ excuse..)
By thinking about this strategically, she could have done so much more, and raised her profile with probably little more effort than penning the ‘newsletter’. These would be simple steps to show how to use the platform effectively..
- Split this ‘newsletter’ up into bite sized pieces. If you are too busy to contribute, I can guarantee that other people will be too busy to read a great big post.
- By spreading these out over a period of time, people get to see your name on Jam, and that you are contributing.
- Reply to people to take the time to comment on your blog. It shows you are listening.
- Liking a comment that someone has posted takes no time at all. Why not go in when you’re having a coffee and comment on a few posts?
- Post short bursts of whatever is on your mind. Throw a question out there – you could get some interesting and innovative replies
Most importantly, this will eventually be rolled out to the business. Your contributions will be used as a template for other directors/managers in the business. If we are not demonstrating the behaviours, then what incentive is there for the them to follow?
Are there any more ideas I could suggest to get more interaction?
Thanks to John Stepper’s inspirational blog for these ideas..